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Influencers and KOL Marketing in Malaysia

Influencers and KOL Marketing in Malaysia There are more than twenty million Malaysians on the internet and with quick look at the term “influencer marketing” on Google Trends shows a steady upward trajectory. With the rise of social media over the past few years, infl...

What Is KOL Marketing And How Can It Benefit You?

What Is KOL Marketing And How Can It Benefit You? You may have used more traditional social media ads, but if they don't work for you, KOL Marketing is the next step. If ever it's time to turn to a key opinion leader (K OL) and invest in influencer marketing, it's now. Belo...